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How do you get people to like you in conversation?

Asking a follow-up question makes people like you more

Huang, Yeomans, Brooks & Minson (2017) · Journal of Personality and Social Psychology

Illustrative — the direction is the finding. Schematic, and corroborating only — see the caveats on this one.

Asking more questions — follow-up questions in particular — increased how much the asker was liked. The mediator was perceived responsiveness. In the speed-dating study, question-asking predicted being offered a second date.

How it was done

Two laboratory experiments on getting-acquainted conversations, plus an observational field study of speed dating.

What it means

The behavioural outcome is what makes this worth citing. A second date is not a self-report, and it is harder to explain away than a liking rating.

A follow-up question is a specific signal: it can only be produced by someone who took in what was just said. That is why it reads as responsiveness rather than politeness.

The mediator is the same construct that shows up in the intimacy literature and in the maintenance meta-analysis. Three independent lines of work land on the other person’s sense that you were paying attention.

What it doesn’t show

Two caveats, both material. Francesca Gino is a co-author, and there are well-publicised data-integrity allegations against her work — we treat anything she co-authored as corroborating and never as load-bearing. Separately, this specific effect has been contested and defended in a published comment-and-reply exchange. Nothing here should rest on this study alone, and nothing on this site does.

What Kept does about it

Corroboration, deliberately held at arm’s length. The same conclusion is reached independently by the responsiveness framework and the maintenance meta-analysis, which is where we would rather the argument sit.

Read the source

Huang, Yeomans, Brooks & Minson (2017)Journal of Personality and Social Psychology

Confidence: B — a single strong peer-reviewed study, or a consistent multi-study literature. We don’t publish anything weaker than this.

Related

Kept is what we built from this.

A private voice journal for the people closest to you. Nine seconds of talking after you see someone, and the detail comes back before it matters.